ConstructionCo. needed to find relevant case examples where their customers had been able to achieve both sustainability targets and cost savings using similar products. ConstructionCo.’s potential customers had many alternatives to choose from, and its product had yet to prove its value to the customer from a cost point of view.Read more →
TrackingCo. is an innovative Finnish technology company, it recently finished its pilot test of its new products and received positive customer feedback. TrackingCo. next sought to internationalise and identify greenfield opportunities. Thus TrackingCo. wanted to investigate the expansion potential in selected markets and identify industry application areas.